What We Do

Switchback Group helps communities, along with arts, cultural organizations and public agencies to understand the drivers and to achieve their goals in developing a thriving, sustainable cultural community.


Who We Are

Our focus is the intersection of place, people and culture/arts. For us, place includes urban, rural and natural environments. We work collaboratively alongside your team as a consultant, researcher, planner and creator in whatever capacity your team requires to enhance your community’s creativity and cultural vitality.

Makin' Music

Our Process

We begin with an open mind, listening and learning. Creativity, arts, public spaces and cultural heritage impact a community’s quality of life and economy. Positioning culture as an essential element of comprehensive planning helps communities authentically strengthen their physical, social and economic fabric.